Burger King Opens Meat-Free Stores in Swiss Cities

Published on: 18 June 2022
by KnowESG
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For a limited time, two Burger King outlets in Switzerland are turning meat-free. The pop-up concept stores in Basel and Geneva were developed in collaboration with the plant-based business The Vegetarian Butcher and will only serve meat-free menu items until June 23. The menu includes options such as the Veggie Whopper, Veggie Nuggets, Cajun Veggie King burger, Long Veggie Burger, and Ben & Jerry's ice cream.

According to The Vegetarian Butcher, the meat-free Swiss stores were launched in response to increased demand for meat-free products.

The Vegetarian Butcher said on LinkedIn, "Due to popular demand, the fully vegetarian Burger King restaurants have now landed in Switzerland! And this time, we even opened two of them.

"Reaching as many meat lovers as possible, that’s what it’s all about for The Vegetarian Butcher. Until the 23rd of June, for 10 days only, Swiss meat lovers will be spoiled for choice. With 14 products on the menu starring our plant-based meat and the nationwide launch of the delicious Cajun Veggie and Long Cajun Veggie, there are even more reasons to #SacrificeNothing.”

The pop-up stores in Basel and Geneva will be open from now until June 23rd, offering 14 plant-based menu options and the introduction of new Cajun Veggie King and Cajun Veggie Long products. At this time, it is unclear whether these are completely vegan.

Source: Veg News

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