LG Electronics to Show How ESG Can Make Life Better for Everyone at CES 2023

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by KnowESG
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LG Electronics (LG) said that at CES 2023, in a special exhibit called the Better Life for All Zone, it will show its ESG vision and its newest and most important innovations.

The Better Life for All zone has three unique parts: For the Planet, For People, and Our Commitment. Together, they give a full picture of LG's sustainability efforts, including important ESG achievements, current projects, and long-term goals.

The exhibit will also show the four finalists of LG's first LIFE'S GOOD AWARD, an innovation challenge made to spread the company's "Life's Good" message and give power to innovators who want to make a positive difference for people and the planet.

Key focuses of LG’s ESG agenda have been built into every aspect of the Better Life for All zone. Informational materials in the zone will have braille for people who can't see and will be placed at a height that makes it easy for people using wheelchairs to read.

Guides proficient in sign language will be on site, as well as an LG CLOi GuideBot programmed to deliver digital-human sign language services. The zone itself will be constructed with the use of eco-friendly materials.

LG's diverse environmental initiatives are presented in the zone's For the Planet section, which includes the establishment of Sustainable Cycles, that prioritise 'green' considerations at every stage of the product lifecycle, such as the collection, disposal, and repurposing of e-waste in the post-usage stage.

Visitors can view how materials collected from discarded e-waste at the company's Chilseo Recycling Center (CRC) are used to make parts for new LG products at For the Planet. For the Planet also talks about the LG Smart Park in Changwon, South Korea, which is the company's energy-efficient building, and a new Expanded Polystyrene (EPS) foam recycling technology that LG made to make packaging for products more eco-friendly.

The exhibit's second section, For People, highlights LG's efforts and achievements in product and service accessibility. These include making product manuals with voice and sign language instructions, as well as putting accessibility features like voice recognition, voice instructions, and motion-detecting sensors in a wide range of LG devices.

Visitors will also be able to try out the accessibility features of LG TVs, such as audio-to-text captioning and a sign language panel that can be moved and resized easily.

Our Commitment, the last section of the Better Life for All zone, shows how committed LG is to a sustainable future, which is the ultimate goal of the company's Better Life Plan 2030.

LG aims to cut greenhouse gas (GHG) emissions from product manufacturing by 50 per cent (compared to 2017 levels), and GHG emissions from the use of seven key products by 20 per cent per unit sold by 2030 from a 2020 base year.

Furthermore, by 2025, the business intends to deliver accessibility features across all of its product lines, as well as a voice instruction manual and a sign language video manual for every LG product by 2030.

“At LG, we are constantly challenging ourselves to go the extra mile to make our vision for a Better Life for All a reality,” said Lee Jeong-seok, head of LG Electronics’ Global Marketing Center. “Our ESG-focused exhibit will give CES visitors insight into the values, determination, and dedication that fuel our sustainability journey as well as the innovative technologies and practices we’re developing to ensure a brighter tomorrow.”

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Source: Korea IT Times

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