Cardboard Wonder: Romania's Sustainable Boat Race
DS Smith PLC
The "Make it! Race it! Recycle it!" boat race, organised by the NGO Ecostuff Romania, made a triumphant return to Timisoara's Bega River for its 7th edition this summer.
Returning for its seventh consecutive year on the scenic Bega River, the event captivates participants and spectators alike.
As an official partner, the Romanian packaging team from DS Smith took part in the festivities, adorning the venue with captivating displays crafted from recyclable materials.
This collaboration with Ecostuff aligns with their mission of educating and inspiring hundreds of community members, visitors, and participants on the importance of sustainable practices and environmental responsibility, all while embracing a fun, creative, and unforgettable experience.
Adding to the excitement, the company's design teams from Timisoara and Ghimbav actively participated in the much-anticipated riverboat race for the fourth consecutive year.
Their remarkable entry, a visually striking vessel inspired by Tutankhamun, stood out not only for its captivating aesthetics but also for its ingenious construction from recycled and recyclable materials.
Earning admiration from the competition judges and the enthusiastic spectators, the boat showcased remarkable visual appeal, structural design, sailing speed, and water resistance.
Moreover, the local residents of Timisoara had the opportunity to gain insights into the boat's development process thanks to engaging interactions with DS Smith employees who shared valuable knowledge about the innovative materials and tools employed to make the cardboard boat float.
Emphasising the significance of responsible waste management, the event also welcomed representatives from Retim Ecologic Service and ADID Timis. These esteemed organisations highlighted the importance of source-segregated waste collection to raise awareness and encourage sustainable practices among attendees. In support of this cause, the company provided corrugated cardboard bins during the event, allowing the public to put their recycling sorting skills into action immediately.
Denisa Boar, DS Smith Cluster Communications Manager, said, "Make it! Race it! Recycle it!" serves as an exceptional community event that transcends age barriers, effectively conveying the significance of recycling engagingly and entertainingly. We take great pride in being part of a community that shares the same values and is committed to fostering sustainability and environmental consciousness."
Source: DS Smith
