NIO Capital Rolls Out "Mission Blue" ESG Initiative

NIO Capital launched its ESG Initiative, "Mission Blue", to promote environmental, social, and governance (ESG) practices. As part of this initiative, NIO Capital organised its first offsite event, "Ocean Plogging", in cooperation with the Blue Ribbon Ocean Conservation Association.
This public action involved cleaning up a beach in Sanya, Hainan province, and marks a significant step in expanding the variety of ESG practices that NIO Capital is implementing.
Mission Blue reflects the firm's commitment to environmental protection and desire for a better world. The brand name is a nod to NIO's slogan, "Blue Sky Coming," and aims to raise environmental awareness and contribute to a sustainable future.
NIO Capital volunteers recently participated in an Ocean Plogging Event, where they collaborated to clean up litter along the coastlines. Marine debris is a pressing environmental issue, with approximately 8-10 million tonnes of plastic entering the ocean each year. Without immediate action, plastic pollution's economic damage could reach $7.1 trillion by 2040, as per a World Wildlife Fund (WWF) report.
As a leading ESG investor, NIO Capital is committed to investing in innovations that support and promote humanity's sustainability. Since its inception, NIO Capital has been actively engaged in ESG investment and built a comprehensive ESG investment system to facilitate the shift to a low-carbon economy and support sustainable development.
It is believed that achieving a grand vision is possible through small actions and that a sustainable future can be built by adopting small daily practices.
In terms of work, NIO Capital invests in companies that have a positive impact on ESG issues. They assist these companies in becoming industry leaders through sound business acumen, technological advancements, and awareness of sustainability.
In daily life, NIO Capital encourages practices such as "green" travel and reducing the use of disposable tableware and overpackaged food. By adopting small actions and turning them into habits, individuals can create a continuous drive for a big revolution.
Furthermore, NIO Capital provides ESG consultation for portfolio companies. In 2022, the firm joined the International Climate Initiative (iCI) and participated in discussions at COP27, the United Nations climate change conference.
Each individual has the opportunity and responsibility to address the major challenges faced by the world. "Mission Blue" aims to inspire environmentally conscious individuals to take action and protect the environment.
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Source: NIO Capital