According to Guinness World Record, CIB Contributes to Egypt's Largest Nile Cleanup Effort

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by KnowESG

Commercial International Bank (CIB), Egypt's major private sector bank, announced the commencement of Egypt's largest Nile River clean-up programme in partnership with the Youth Love Egypt (YLE) Foundation.

The clean-up was held under the patronage of the Ministry of Environment, the Ministry of Water Resources and Irrigation, the Ministry of Local Development, the COP27 Presidency, and the United Nations. The initiative reflects CIB's consistent ESG efforts and leadership role as an advocate for sustainable development.

This initiative aims to strengthen the role of civil society institutions in the governorates that overlook the Nile, as well as to encourage youth to play a role in preserving the Nile by raising their awareness of the importance of recycling and waste management, protecting the river from pollution and plastic waste, and preserving aquatic biodiversity.

It also contributes to Egypt's Sustainable Development Strategy and initiatives by providing citizens with a clean environment and access to safe drinking water.

Dalia Abdelkader, Chief Sustainability Officer at CIB, said: 

"We are proud to have partnered with YLE to bring this initiative to life. CIB aspires that the initiative further evolves in partnership with YLE and in coordination with governmental entities to become a national campaign that ultimately restores the sanctuary and purity of the Nile.”

Source: Daily News Egypt

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