Velo Roastery Earns B Corp Accreditation
Cork-based Velo Coffee Roasters, found in stores like Dunnes, Tesco, Supervalue, and Aldi, has become Ireland's first coffee roastery to get B Corp status.
Founded by Rob Horgan, Velo joins 30 other Irish businesses in this certification, which has promoted high social and environmental standards since 2006.
Sourcing coffee from South and Central America, Velo plans to invest over €7,000 in community projects, with nearly €20,000 spent in the last five years.
Suzanne Casey, the company's general manager, said, "We aim for transparency, hence pursuing B-Corp certification. The process evaluated everything from packaging to policies."
The number of Irish B Corps doubled to 32 last year, reflecting a global trend of 1,800 new companies joining the movement, totalling 8,000.
However, as global attention on B Corps intensifies, scrutiny over the accreditation process has also escalated, prompting the group to introduce new draft standards open for public feedback until March 26th.
Source: Business Post