The Significance Of ESG Certification For Business

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by Jithin Joshey Kulatharayil
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Today's world is witnessing a sustainable shift on an unprecedented scale, particularly post-pandemic, as a result of people becoming more environmentally conscious, so it is pragmatic, from a business perspective, to move in line with this shifting paradigm. The ability to remain competitive in business depends a lot on how policies and strategies take into account environmental, social, and governance (ESG) issues. 

The pandemic has become an eye-opener for many organisations in terms of understanding what they contribute to society and the environment, and it has led them to recognise the fact that sustainability is not just the need of the hour, but the fundamental starting principle under which companies must operate. So, what can be done to project your company's ESG commitments? How can sustainability be achieved to gain stakeholder interest?

Why Is Certification Important?

A certificate in ESG investing helps signify your sustainability commitments and attract investors, experts, and customers. The certification means your organisation is leading in the respective business space and driving sustainable practices to reduce its impact on the environment. 

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Your business will stand out from the rest and help all stakeholders—from investors to customers—quickly make decisions regarding their association with your company. Anybody who works in operations, strategy, or management within the institutional investment field benefits from getting certified. It also helps students who want to work in the investment industry. According to a study, 83% of consumers think companies should be actively shaping ESG best practices and 86% of employees prefer to support or work for companies that care about the same issues they do.

Sustainable investing is becoming the new norm today. If your organisation fails to operate in line with it or does not embrace it in any form, it will not help your business thrive or move forward in this fast-changing business world. A certificate in ESG investing is one of the ways you can reach out to customers to build their trust in the functioning of your organisation and its aspirations.

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Types of ESG Certification

The certification may vary from country to country. Each of the certificates specialises in different areas of sustainability, including climate change, green building, sustainable agriculture, etc. Opt for the one that best suits your business interest or area of operation.For example, LEED is one of the top ESG certifications in the US and for more Here is the list of relevant certification programmes.

Certification Process

The process of certification is also different and varies depending on the programme you choose. But before making a final decision, you can research it, learn about several certifications available, make a plan for how to get it, and find out what it takes. Consequently, select the one that is right for your business.

Most ESG certification courses or programmes are run online and offline for a few months, and some even take at least one year to complete. After you finish the course, you have to take a test on what you've learned. On its website, you can find out what the syllabus is and how to prepare.

Benefits of Certification

  • Attracting and retaining talent 

People look forward to working for companies that demonstrate transparent business ethics. Certification in ESG amplifies an organisation's ethics and social and environmental commitments and attracts talent and expertise.

It is anticipated that millennials and the Gen Z populace will make up most of the workforce by 2030. They are increasingly becoming environmentally conscious every day owing to them growing up with climate change news or other factors. These categories of employees expect their employers to reflect the same values and awareness.

  • Establishing Leadership

Sustainability has become the new norm in today’s world, owing to conscious consumerism. The field of ESG is at an evolving stage, so businesses that embrace sustainable initiatives at this stage could both establish themselves as leaders in their respective fields and stand a better chance of developing resiliency.

  • Lowering legal interventions

Companies see legal and regulatory interventions as hurdles to their business, and state intervention, in particular, has significantly contributed to lowering corporate profits. 

Red tape affects companies' internal affairs directly or indirectly, which greatly affects how they do business. But having an ESG certification provides them with a shield in terms of strategic freedom. Solid ESG programmes help reach out to the government and sometimes even gain its support.

  • Gaining impression and competitive advantage

Today’s clients will only have interest in companies that show real commitment towards the environment and society. Having an ESG certification in place will help your business build customer loyalty. ESG key metrics, such as the amount of energy and water used, the amount of raw materials used, etc., can now be measured by the most up-to-date software programmes. This helps people make better investment decisions and gives companies a good reputation and competitive edge.

Is ESG certification worth it?

Acquiring an ESG certification is valuable if you work in the financial sector and advise clients or businesses on their investment choices. Institutional investors are looking for more and more people who know about ESG investing and several ways to invest responsibly. It also helps your business stand ahead of your competitors in the field who do not have their businesses certified.

Follow our ESG Courses listing to find out which certifications and programmes may be relevant for your business, either where you work or online. 

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